Apple is set to open its fourth retail store in India on September 4, 2025, this time in Pune’s Koregaon Park neighborhood. The new outlet, called Apple Koregaon Park, will be located inside the KOPA Mall and marks Apple’s first-ever store in the city.
This expansion underlines Apple’s growing commitment to India, a market that has become central to the company’s retail and manufacturing strategy. Pune’s store opening comes just over a year after Apple launched its first two India stores in Mumbai and Delhi in 2023, followed by Bengaluru earlier this year.

📌 Key Highlights
- Opening Date: September 4, 2025, at 1 PM local time
- Store Name: Apple Koregaon Park
- Location: KOPA Mall, Koregaon Park, Pune
- Significance: First Apple Store in Pune, fourth in India
- Special Design: Storefront with vibrant peacock-inspired artwork
- In-Store Experience: “Today at Apple” sessions, Genius Bar, and product guidance
A Strategic Expansion in India
Apple has been steadily increasing its footprint in India, both in retail and in manufacturing. The Pune opening is part of Apple’s broader strategy to establish a stronger presence in one of the world’s fastest-growing smartphone markets.
According to a report by The Economic Times, Apple plans to have six stores across India by the end of 2025 as it ramps up operations in the country.
India is now a key hub for Apple not just as a consumer market but also for production. With iPhone assembly lines running in Tamil Nadu and Karnataka, Apple’s retail push aligns with its long-term plan to reduce reliance on China and diversify its global operations.
What Makes the Pune Store Special
The new store in Koregaon Park has already generated buzz for its unique artistic façade. The barricade around the store is decorated with peacock-inspired designs, a tribute to India’s national bird and a symbol of cultural heritage. Apple often uses such local motifs to blend global brand identity with regional art.
Beyond its aesthetics, Apple Koregaon Park will bring the full Apple Store experience to Pune. Customers will have access to:
- Today at Apple sessions: Free workshops on photography, art, coding, and music.
- Genius Bar support: Expert technical help for devices.
- Hands-on product experience: Try out iPhones, iPads, Macs, and wearables.
- Trade-in and financing options: For easier upgrades.
As Indian Express noted, the store aims to become more than just a retail outlet; it’s positioned as a creative hub for local customers.
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Timing That Couldn’t Be Better
The Pune launch is strategically timed. Apple is widely expected to announce its next flagship, the iPhone 17, later in September. Opening a new store just days before the global launch could give Apple’s India sales a timely boost.
As 9to5Mac pointed out, Apple’s retail expansions often align with major product cycles, allowing new stores to act as launch pads for upcoming devices. For Pune’s Apple enthusiasts, the timing couldn’t be more exciting.
What This Means for Pune and Beyond
For Pune, Apple Koregaon Park isn’t just another tech store—it’s a milestone. The city, known for its blend of IT parks, startups, and young professionals, is an ideal location for Apple’s growing presence. The store will give customers direct access to official Apple services, reducing reliance on third-party resellers.
Globally, Apple’s Pune store highlights India’s rising importance in the tech ecosystem. As more international tech companies view India as both a consumer base and a manufacturing hub, Apple’s retail strategy sets a strong example.
Final Thoughts
With the launch of Apple Koregaon Park on September 4, 2025, Pune joins the ranks of Indian cities with their own Apple Store. For customers, it means easier access to products, official services, and creative learning opportunities. For Apple, it’s another step in cementing India’s role in its global strategy.
As India’s smartphone market continues to expand, expect more such openings in the near future. For now, though, all eyes are on Koregaon Park—where Apple’s iconic glass doors will soon open wide.